Among the top 50, Newsweek, which has topped the list for growth in several of the past months, was only the third fastest growing site year-on-year despite another strong month. While the New York Times remained the biggest newsbrand in the US by number of visits followed by CNN, a strong monthly performance from Fox News led it to overtake MSN (261.3 million visits) into third place, pushing MSN into fourth. The New York Post saw the biggest decline – dropping 11% of traffic month-on-month https://www.bau.edu.jo/bauar/Units/Sustainability/References.aspx – followed by The New York Times, which dropped 10% to 336 million visits. All but two of the top 50 news websites in the US saw visits grow month-on-month amid an eventful July for political news. The four sites that dropped off the top 50 to make room for them were climate site The Cooldown, which had been enjoying a rapid traffic rise in recent months, local publishers Patch.com and KSL.com, and current affairs magazine The Atlantic. In July every site in the top ten saw month-on-month traffic growth, likely driven by blockbuster news events including the first assassination attempt on Donald Trump and Joe Biden’s departure from the presidential race.
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September was a busier news month, including the assassination of right-wing activist and podcaster Charlie Kirk. Syndication website MSN saw the biggest drop year on year among the top ten by more than a third (39.5% to 144 million visits). Athlon Sports followed Forbes in year-on-year traffic decline with a drop in visits of 48% to 290.3 million, along with AP News (down 46% to 78.5 million visits). Forbes CEO Sherry Phillips told Press Gazette last month the brand has lost traffic to articles it was previously known for, such as “Who’s the richest person in the world?
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The Gateway Pundit and another site supportive of Donald Trump, Breitbart, were also among the fastest growers year-on-year, up 54% and 26% respectively. The biggest year-on-year decline in the top ten was seen at aggregator MSN (196.4 million, down 8%) and USA Today (also down 8%). The shallowest fall in the top ten was seen at People magazine (150.6 million), which nonetheless lost 5% of its traffic.
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USA Today (128.8 million, down 19%) was the fastest faller among the group, followed by CNN (345.1 million, down 14%) and BBC News (112.3 million, down 11%). However they are also in spite of an eventful February for US news which included an airplane crash in Washington DC and an Oval Office row between Donald Trump and Ukrainian president Volodymyr Zelenskyy. Since November 2023 Similarweb has excluded the figures for edition.cnn.com in its report to Press Gazette since they are counted under the main domain. The smallest increases were seen at the AP (4%), MSN (3%) and CNN (2%), while the New York Post lost a negligible proportion of traffic. Fox News and Yahoo Finance (155.9 million) were respectively flat and up 3% compared with last year.
Real people aren’t allowed to post on the platform, but humans can scroll through Moltbook as observers. On Tuesday, nearly 3,500 people packed American University’s Bender Arena for the monks’ first public stop in the nation’s capital after completing a 15-week trek from Texas that captivated the country. Thousands of students and more than 800 cats coexist on the campus of the American University of Beirut, often crossing path, sometimes interacting together, but mostly respecting each other’s spaces. Bad Bunny’s performance at the Super Bowl may have been his biggest audience yet, but for the people he has represented since his start — his fellow Puerto Ricans — it meant something special. While looks might matter for first impressions, there are other qualities that win people’s hearts. TikTok is growing its data harvesting empire, and avoiding the app won’t protect you – but some easy steps can keep you safe.
A DF-17 road-mobile medium-range ballistic missile is seen during a military parade marking the 80th anniversary of victory over Japan and the end of World War II, in Beijing’s Tiananmen Square on September 3, 2025. The shortest month of the year is packed with highly anticipated new releases, including books from Michael Pollan, Tayari Jones and the late Nobel laureate Mario Vargas Llosa. The attorney general’s appearance before the House Judiciary Committee comes one year into her tenure, a period marked by a striking departure from traditions and norms at the Justice Department. All the latest news, insights and gossip from the Premier League, in your inbox every weekday.
The biggest month-on-month decline was seen at NBC News, dropping 30% to 67.7 million visits. The New York Post (down 33% to 97.7 million visits) and USA Today (down 32% to 125.4 million) had the second and third biggest year-on-year declines within the top ten sites in October. In total 35 sites saw month-on-month decline, with Variety decreasing the most (down 22% to 17.4 million visits), followed by The Sun (down 16% to 21.9 million) and US News (down 14% to 19.6 million). Some 15 sites saw month-on-month growth, with Newsweek the most visited site to see a boost – up 21% to 82.3 million. Datasets are based on direct measurement (i.e. websites and apps that choose to share first-party analytics with Similarweb); contributory networks that aggregate device data; partnerships and public data extraction from websites and apps.
Fastest-growing was long-standing sports publisher Athlon Sports, which entered our top 50 for the first time in 33rd place (35.9 million visits, up 962% year-on-year). People meanwhile retook fifth place following its strong growth, with Yahoo Finance (154.4 million) falling into seventh. MSNBC (29.2 million) increased visits by 66%, NBC News (128 million) by 62%, Axios (40 million) by 54% and The Atlantic (28.2 million) by 52%.
